"[Designs]...would be more successful if the designers were a little less intent on having a good time. Just because a scheme's wacky and off-the-wall some of the young designers think it is FUN, in big letters, when in fact their very determination to be zany renders the result lifeless. What's missing is restraint and knowledge. What's missing is the Zen of seeing." -Albert Hadley
Viktor & Rolf's Viktor Horsting and Rolf Snoeren placed the word "Dream" (in big letters) front and center. They did not think outside of their boxy letters? I wasn't moved.
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